The Impact of a Website Redesign on Business Growth

 Consider your website as your “around-the-clock” salesperson. It is your brand’s face. The first thing people ever see before placing an order. 

Better-looking websites tend to boost sales. And websites with poor design repel customers. Even when products are of high quality.

A fresh website redesign can help attract more customers. Outcome? Increased revenue. You may ask how that is even possible. In this blog, we highlight how website development in Ireland helps triple your business orders. Let’s begin.




How Website Development in Ireland and a Fresh Redesign Can Triple Business Orders

1) First impressions matter; never underestimate their power

Picture this situation. You walk into a shop that is messy and confusing. Would you buy something from the shop? Maybe you buy. But would you visit that shop again? We bet you won’t!

The same thing happens with the website. Poorly designed websites push away customers. Good designs entice them.

What if your business is not getting orders because of your website?

That is why you should consider a website redesign.

2) Better user experience means more sales

User experience implies how comfortably people use your website.

Let us say users cannot find products with ease. They don’t understand prices as well as how to place the order. What would happen? Users will leave the website. They will look for a new website.

A website redesign can elevate user experience. It does so by:

  • Clear menus

  • Easy navigation

  • Organized pages

  • Clear buttons like “Buy Now” or “Order Now.”

3) Designs that work well on mobile devices bring more customers

The issues with the old website are:

  • Looks broken on mobile

  • Has tiny text

  • Loads very slowly

A good website development in Ireland involves making the website work well on all mobile devices that exist on the planet.

What does it mean? The website will adjust automatically with respect to the screen size.

Buttons will be easy to click. Text is readable without zooming. A mobile friendly website has the potential to triple conversion.

4) Faster website speed keeps visitors interested

Speed is very important for visitors. Meaning users love fast websites. Say a website takes 3 seconds to load. In that case, users will leave the website for the faster one.

The issues with slow websites are as follows:

  • They annoy users.

  • They also reduce trust.

  • They have lower sales.

A website redesign helps improve speed in the following way.

  • Removing unnecessary elements

  • Optimizing images

  • Using modern coding techniques

The truth is undeniable that a faster website causes users to complete their orders. There will be less waiting.

5) Clear call to action guides customers

A call to action is a message. It tells users what to do next.

Here are the main examples of a call to action.

  • “Buy Now”

  • “Order Today”

  • “Get a Free Quote”

  • Book an appointment with us today.

  • Subscribe to our newsletter.

The benefits of redesigned websites are.

  • Visible CTA actions.

  • Simple, direct language

  • Proper placement on every page.

Good CTA = Clear direction = Higher orders

6) Fresh design increases trust as well as credibility

Believe it or not, people only buy products from businesses they trust.

An outdated website makes visitors think:

  • Is this business even selling products?

  • Whether it is safe to make the payment

  • Whether it is safe to place an order.

A fresh redesign can develop trust by adding:

  • Modern and professional design

  • Customer reviews

  • Testimonials

  • Secure payment symbols

  • Clear contact details

7) Improved content converts visitors into buyers

Old websites have long, as well as boring, texts. They also have confusing product descriptions. They don’t have any clear benefits mentioned.

A website redesign can improve content by:

  • Using simple as well as clear language

  • Highlighting benefits instead of just features

  • Adding images and videos for better understanding

Winding Up

Attractive and fast websites encourage customers to place an order. If your website is not fast and pleasing, don’t fret. A website redesign in Ireland can help. Talented website designers make the website work well on all mobile devices.

CK Website Design creates attractive websites that load faster, are easy to manage as well as edit, and are SEO optimised. You can consider the company for website redesign and faster growth. 

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